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CBS Sports, Fingers Crossed, Welcomes Advertisers “Back To Live Programming”

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By Dade Hayes Finance Editor Like its big-media peers, ViacomCBS is coping with myriad questions about the road to recovery through COVID-19, but its message to advertisers this week included a particularly bullish statement from CBS Sports. “The absence of sports is something we certainly miss dearly,” James Brown, host of studio show The NFL Today, presiding over a video segment in Tuesday’s CBS-centric portion of the company’s online upfront. “That’s why we’re pleased to welcome you back to

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