James Smith head of entertainment, FacebookThroughout 2020, families across the U.S. gathered in their living rooms to watch theatrical releases from the comfort of their homes.
Consumers found that uncomplicated and welcomed the at-home streaming experience of highly anticipated films.But as an industry professional, I knew that this release model was a glaring example of how the entertainment industry was undergoing a massive change.
And that much of this change had only been accelerated by streaming.During the past several years, industry incumbents have been joined by an array of new streaming providers.
U.S. consumers are expected to pay upward of $41 billion for streaming services by 2024, a demand that seemingly justifies each new.
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