Germany Berlin social reports information Germany Berlin

Snap Acquires Apparel-Sizing Analytics Firm to Boost Snapchat Shopping Features

Reading now: 364
variety.com

Todd Spangler NY Digital EditorSnap wants to get Snapchat’s young-skewing user base to buy more stuff through the social app.

As part of that strategy, Snap has acquired Fit Analytics, a German apparel size-recommendation engine that helps online shoppers virtually find the right clothing size.Financial terms of the deal were not disclosed.Founded in 2010, Berlin-based Fit Analytics provides a product called Fit Finder to over 18,000 retailers and brands.

Read more on variety.com
The website starsalert.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA