It provided the first outline of his roadmap to general election victory. The new Tory leader’s language was of left-behind towns and let-down communities, more focused on winning over Leigh or Heywood than appealing to the shire counties Conservatives that made up his traditional low-tax, low spend base.
Six months later, that roadmap would lead him to the landslide he craved. It was never clear whether it was ever any more than a sketch.Neither in that speech in Manchester, in the Conservative manifesto that followed nor at any point during the general election campaign itself was there much more than a big, bold, bright outline: new hospitals, no tax rises, no staying in the EU.
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