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NBCUniversal Expects to Lose $100 Million on BuzzFeed’s Plan to Go Public Via SPAC (Report)

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thewrap.com

planned to go public via a SPAC.Digital publisher BuzzFeed’s plan was to merge with a special-purpose acquisition company, but NBCUniversal leaders were disappointed that at BuzzFeed’s value of $1.5 billion, which is below where it was in previous years, The Wall Street Journal reported.

In the deal, NBCUniversal could be facing a loss of $75 to $100 million, depending on the stock price, the report said.BuzzFeed was seeking a $1.5 billion valuation based on a projected profit of $117 million by the end of 2022.

Most of it was pitched as coming from e-commerce revenue. The valuation was 13 times the profit, which was more in line with a tech company rather than a content publisher.“Virtually all companies are cloaking themselves in a mantle.

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