Mark Stroman, the veteran Fox and Endeavor marketing executive who helped launch memorable global campaigns including “What Happens in Vegas, Stays in Vegas” for the Las Vegas Convention and Visitors Authority and the “Nobody Better Lay a Finger On My Butterfinger!” campaign featuring The Simpsons‘ Bart Simpson, has died.Stroman died February 22 of complications from Covid, according to a family spokesperson.
He was 58.Stroman, a San Francisco Bay Area native known for his fun-loving nature, was one of the original employees at a just-launched Fox Broadcasting and later helped create the marketing division at Endeavor along with his twin brother Erik.
He and Erik also ran their own firm, Entertainment Marketing Partners.Most recently, Stroman was chief marketing officer at music publication Spin Media.Stroman spent 16 years at News Corp and Fox, working on shows including Family Guy, The Simpsons, Married… with Children, America’s Most Wanted, Beverly Hills, 90210, Melrose Place and The X-Files.
As SVP National Promotions, he was tasked with developing News Corp One, and integrated media/marketing group representing all Rupert Murdoch-owned businesses.He left Fox and became SVP Marketing at IWIN.com, a-games-for fun website, which sold for $140 million less than a year after launch.
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