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Jeffrey Katzenberg: Quibi Hit COVID-19 “Cement Wall”, But Slow Start Is Like A “Beta” Allowing A Chance To Regroup

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deadline.com

Dade Hayes Finance EditorQuibi founder Jeffrey Katzenberg says the slow start of the mobile streaming service since its April 6 launch has provided “almost a beta” period that gives the well-funded start-up a chance to regroup.In an online video conversation with Liberty Global CEO Mike Fries hosted Thursday by SeriesFest, Katzenberg maintained Quibi is poised for a rebound in the second half of 2020 as states reopen more fully.

Commuting and other time viewers will be spending outside their homes is apt to increase, he said — plus, more people will be waiting on line across the country for things like haircuts and dry cleaning.

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