GARY Lineker has signed a £1.2million, three-year deal to continue as the face of Walkers Crisps. But it will see the Match Of The Day host, 59, doing fewer adverts and taking on more of an ambassador role for the snack giant.
An insider said: “Signing up Gary for another three years is a huge coup for Walkers as he is now synonymous with the brand. “But while Gary is normally known for being the face of the crisp adverts, going forward they’re taking him in a new direction. “Gary is going to take on a higher role which will see him acting more as an ambassador for the brand. “Part of the deal includes Gary becoming more involved in Walkers’ drive to lessen their plastic usage and consumption as a whole.
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