Todd Spangler NY Digital Editor Bethenny Frankel says she’s had enough of scammers on TikTok using her voice, image or content to sell counterfeit products.
The entrepreneur and star of “The Real Housewives of New York” filed a federal lawsuit against ByteDance’s TikTok, the hugely popular short-form video app, alleging that TikTok has ignored her requests to remove unauthorized content that misappropriates her likeness.
The lawsuit, which seeks class-action status, demands unspecified monetary damages and a permanent injunction barring TikTok from misusing the “personas, voices, content and/or likenesses” of Frankel and other potential members of the class. “Despite demands on TikTok to remove and police this corrupt conduct, TikTok has ignored such demands, and even taken countervailing positions,” Frankel’s lawsuit says. “Aside from not being compensated, the reputation and brand of Ms.
Frankel and Class Members are being damaged and tarnished through unauthorized associations with counterfeit goods and other products that they do not support.” Frankel, who has nearly 1 million followers on TikTok, claims that in one instance she posted a video on the app warning her followers of the “unauthorized and illegal use of her persona to sell counterfeit goods” — whereupon TikTok, “ironically, removed Ms.
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