The WinnersCannes’ Marché du Film and the Hollywood agency-led A Demain Platform initiative delivered on the dealmaking front, re-invigorating the market after months of anxiety-inducing lockdown.
The number of participants, projects launched and deals closed showed that the industry is still standing – in spite of the massive disruption created by the pandemic.
More than 10,000 professionals took part in the virtual Cannes Marché du Film while the scheduled 12,000 screenings drew 42,000 views, said Jerome Paillard, the executive director of the Marché du Film.
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