Indie record label, distributor, publisher and artist services company EMPIRE has partnered with Instagram to debut two new shows of original content on IGTV, the company announced today (April 21).
The shows have been developed by the company’s in-house creative team, EMPIRE Studios, with the first series kicking off today. “EMPIRE has been focused on creating and developing authentic content for artists and creators, and collaborating with Instagram on these series is a fantastic way to showcase this content to the world," said EMPIRE head of original content development and production Amir Abbassy in a statement announcing the deal. "The artists and talent have had a blast creating the series, as did we, and we can’t wait for viewers to
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