Patrick Frater Asia Bureau ChiefAmerican cartoon giant DC Comics and South Korean talent agency HYBE have agreed to work with online animation firm Webtoon on content creation.Korea-based Webtoon is part of Asian internet giant Naver, best known for its Naver search engine functions and for the Line messaging app.
Naver recently paid $600 million to buy online story company Wattpad and also bought a minority stake in HYBE (previously known as Big Hit Entertainment) the firm behind K-pop sensation BTS.The pacts with DC and HYBE were announced Wednesday at a Webtoon press event and were positioned as part of its new ‘super casting’ initiative.This aims to create new original web comics and web novels, some in translation, using external IP.
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