Denise Petski Senior Managing EditorWonya Lucas has been named president and CEO of Crown Media Family Networks. In her new role, Lucas will be responsible for the strategic direction, daily management and growth of the three linear networks—the Hallmark Channel, Hallmark Movies & Mysteries and Hallmark Drama—as well as the company’s digital platforms and subscription streaming service, Hallmark Movies Now.Lucas takes over the role previously held by Bill Abbott, who stepped down in January following Hallmark Channel’s controversial handling of a same-sex ad.
Lucas will report to Mike Perry, CEO of parent company Hallmark Cards, Inc. “Wonya is a brand builder at her core who shares Hallmark’s beliefs and values.
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