Tennent's has announced plans to step up their sustainability drive after stating they hope to become the first drinks company in the UK to put a prominent ‘enjoy sustainably’ message on its packaging.
While it's common to see ‘drink responsibly’ on alcoholic products, the Scottish brewing company is committing to add a “Please Enjoy Sustainably” message across all its canned packaging in a bid to encourage recycling ahead of the introduction of Scotland’s deposit return scheme.
Revealed during COP26, the annual climate change conference held this year in the brewery’s hometown of Glasgow, the brand hope The more direct and obvious call-to-action on the 120 million cans the brewery fills on average every year, will help to change the
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