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Spotify hopes its ‘Roblox’ Island will “rival” real world events

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Spotify took its first step into the metaverse by partnering with Roblox to create the company’s first island and yesterday (May 24) it unveiled K-Park, a “homage to all things k-pop”.An off-shoot of Spotify Island, the limited-time world will allow fans to interact with Stray Kids and Sunmi through signed digital merch and virtual meet and greets.

K-Park also hosts a special K-Pop cafe “with special Korean treats like Dalgona Coffee, Patbingsu (Korean shaved ice with toppings) and Boong Uh Bbang (Korean fish-shaped bread) and allows players to make their own K-pop beats, powered by one of Spotify’s music creation tools, Soundtrap.It’s time for our debut!

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