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Primary Wave announces deal with James Brown estate

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Primary Wave Music has announced a deal with the James Brown estate which sees it acquire a stake in the late musician’s song rights, recording royalties, and name and likeness rights.The music company says that it will “also continue a partnership with the estate, which will include several projects related to The James Brown 2000 Trust, which was established in 2000 by Mr Brown for charitable and educational purposes”.Plus, “the estate will now have access to Primary Wave’s entire marketing team, digital team, publicity department, branding team, and publishing infrastructure which includes licensing and sync opportunities”.Confirming the deal, Primary Wave CEO Larry Mestel says: “I feel good!

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