Sony Pictures Entertainment and theme-park corp Merlin Entertainments are teaming to extend the Jumanji brand through a range of exclusive rides, lands, retail outlets, and themed hotel rooms across the latter’s global network of theme parks and waterparks in Europe, UK, and North America.The first experience to be launched will be the first Jumanji ride —Jumanji – the Adventure– opening in April at Merlin’s Gardaland Resort in Italy, with a second activation already in development at a different theme park next year.Merlin is teaming up with Oceaneering and Framestore for the development of the Jumanji ride at Gardaland.
The attraction will transport guests to the fantastic world of the Dwayne Johnson-Kevin Hart-Jack Black-Karen Gillan movie, where there’s a journey full of pitfalls, surprises and dangers through a wild jungle.
The theme park ride will be complemented by the simultaneous launch of fully themed Jumanji hotel bedrooms.Merlin Entertainments’ theme parks and experiences include LEGOLAND, Madame Tussauds and SEA LIFE.
The company counts 135 tourist attractions in 24 countries across Europe, America, Asia and Oceania. The new multi-territory deal supports Merlin’s broader global strategy to engage and work with leading IP and brands which already include LEGO, Marvel, Peppa Pig, and CBeebies.
Read more on deadline.com
Get the latest stars news and celebrity rumours with exclusive stories, photos, videos and interviews.
Breaking up, scandals, engagements, divorces, gossip – all you need to know about the private lives of your favorite celebs.
Get to know the latest showbiz news along with exclusive interviews and even more. All this is waiting for you on the main page 24 hours a day, 7 days a week! Who, where, when, with whom, how, why and for what!? Stay tuned to know first!
Just follow us daily and we will provide you with the current news from the life of famous stars and celebrities.
Owner: SNOWLAND s.r.o.
Registration certificate 06691200
Address:
Snowland s.r.o.
16200, Na okraji 381/41, Veleslavín, 162 00 Praha 6
Czech Republic
©2024. All rights reserved.