EXCLUSIVE: Leading Indian OTT platform Eros Now has set its 2021 content slate with 46 new titles including 33 film premieres and 13 original series.
Owned by ErosSTX Global Corporation, Eros Now is offering what the companies say is the Indian industry’s biggest content slate for next year.
The slate, promoted with Bollywood stars Ayushmann Khurrana and Kartik Aaryan under the hashtag #KahaaniHarRangKi (loosley translated as “story of every color”), is intended to deepen Eros Now’s engagement with its existing global audience and serve increasing consumer demand for online content.
India is a significant digital growth market with Eros Now seeing 6.9M paying subscribers joining in the six-month period that ended September 30, 2020.
Read more on deadline.com
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