Chinese blockbusters Hi, Mom and Detective Chinatown 3 both sailed past the $600 million mark during their second weekend in cinemas — an unprecedented feat for two films competing head-to-head in a single market.
Heartwarming comedy Hi, Mom, produced by Beijing Culture, has emerged as China's 2021 Lunar New Year champion despite beginning the holiday in distant second behind Wanda Pictures' comedy franchise hit Detective Chinatown 3.
Although DC3 had powerful franchise appeal and vastly more marketing buzz going into the holiday, Hi, Mom captured the hearts of Chinese moviegoers and became a viral phenomenon, consistently generating the highest social scores on ticketing apps and movie reviews sites.
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