Hire Her Back Initiative on Wednesday. The initiative advocates the rehiring of women and people of color at the same rate and frequency as men as the entertainment industry looks to return from the coronavirus.The campaign notes COVID-19 has had a disproportionate effect on women and people of color, citing higher unemployment rates for women than men in the month of May and historical data that shows women and people of color are not hired back into jobs at the same rate as men following an economic downturn.Hire Her Back is a multimedia campaign that will lean on women in the screen industries to urge employers to adhere to equality in hiring as the industry moves toward the return of film and TV production.
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