Snap Games unveiled on Wednesday a multi-game, cross-platform partnership with European developer and publisher Gismart to launch its second game Crazy Run on Snapchat.
The real time, competitive multiplayer game sees players overcome obstacles on route to the finish line. Crazy Run soft launched last month and has reached 7 million players.
As part of the deal, Snapchat will also extend its Bitmoji for Games technology and social interactive tools to Gismart, allowing it to introduce Bitmoji avatars to its games starting with the hyper casual title Perfect Expert 3D.
In addition to casual titles, Gismart is known for its third-party game publishing and entertainment apps. The company launched its first game Color Galaxy on Snapchat in.
Read more on hollywoodreporter.com