The Deals: Little Simz Renews AWAL Recordings Contract, Licensing Service Lickd Strikes UMG Partnership
Little Simz (a.k.a. Simbi Ajikawo) has renewed her partnership with AWAL Recordings, which provides a full range of services including global marketing and promotion, digital and physical distribution, campaign coordination, A&R support, synch licensing and brand partnerships.Little Simz garnered acclaim with her most recent album, GREY Area, which was released on her own label, Age 101, via AWAL.