China city Shanghai city Beijing tv video film broadway partnership China city Shanghai city Beijing

Imax, Wanda Expand China Partnership In 20-Theater Deal As The Nation’s Cinemas Prepare To Reopen

Reading now: 933
deadline.com

Jill Goldsmith Co-Business EditorImax China has expanded its decade long partership with Wanda Film Co. with a twenty-theater agreement that calls for Wanda to upgrade Imax systems in ten existing locations in major cities and install the technology in ten new ones, the companies said Thursday, as China prepares to reopen its shuttered theaters starting July 20.The agreement calls for ten top-grossing Wanda Imax theatres in so-called first and second-tier cities including Beijing and Shanghai will be upgraded to Imax with Laser, Imax’s most advanced theatre experience.

They will also shift from a sale to recurring revenue-sharing model. With the deal, a total of 378 Imax screens in China will now be in Wanda theatres across all tiered.

Read more on deadline.com
The website starsalert.com is an aggregator of news from open sources. The source is indicated at the beginning and at the end of the announcement. You can send a complaint on the news if you find it unreliable.

Related News

DMCA