Jennifer Maas TV Business WriterThe CMT Music Awards aired for the first time on CBS and Paramount Plus Monday night, drawing 5.16 million viewers for the live telecast in early Nielsen numbers, which is up 521% from last year’s show on Paramount-owned cable channel CMT.The 5.16 million total viewer tally accounts for both linear ratings on CBA and live streams via television sets for Paramount Plus and other digital CBS platforms.
The final Live + Same Day ratings for the 2022 CMT Awards, including out-of-home-viewing, will be released later Tuesday. CBS is currently projecting a final viewership of 5.5 million.That’s nowhere near the 8.9 million that CBS scored with this year’s Grammys on April 3, a number that is just modestly above what the 2021 Grammys settled for as a record low, but is impressive for an awards show making its broadcast debut.
Hosted by Kelsea Ballerini, who led the Nashville-based awards show from home after she tested positive for COVID-19, and Marvel star Anthony Mackie, the CMT Awards aired from 8-11 p.m.
on CBS. The 5.16 million viewers who tuned in for the show led CBS to any easy win against the other Big 4 broadcast networks in terms of primetime viewership for the evening.
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