EXCLUSIVE: The stock markets are closed today in observance of Good Friday, but a new “decentralized finance” venture is heating up the digital investment community heading into Easter Weekend.An investment arm of Immersive Artistry, whose CEO is onetime Dimension Films and Walden Media exec Cary Granat, has teamed with digital assets and payments firm Gebo Group.
Their setup, Starport, has already raised $40 million and predict they will end up north of $50 million by Sunday. The proceeds, which take the form of digital tokens, will fund the new entity’s effort to bridge traditional finance and the emerging realms of blockchain and cryptocurrency.The usual venture capital firms and blue-chip investors found in startup announcements are not
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