Housed in a little purple bottle that you need to shake well before squeezing out product, its shape looks different than any of the other I've tried in the past, which typically come in glass jars, like , or in tall, slender tubes, like its .
Rose Sparacio, VP of Product Innovation at Tatcha, explains that this design choice was intentional: “We wanted the bottle to easily fit in your purse or even your back pocket, so you can take it with you anywhere.” Design aside, what stood out to me when I first applied the product was the color—it has a beige skin tint shade to it, almost as if it were a —and a supremely lightweight texture.
The product goes on sheer though, absorbs quickly, and leaves zero white cast on skin, making it blendable for even deeper skin tones.
In addition to the smooth application, you get this kind of lit-from-within glow that's unlike any other SPF product I've tried, which normally just sits on top of skin because of a thicker, creamier texture.
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