Football club Wolves partners with US esports company Evil Geniuses
The partnership will initially see the team – better known by its nickname Wolves – use their Chinese esports team to help Evil Geniuses expand into the Asian market, where esports has a market size of around £16billion (150billion RMB) in 2021.Wolves’ general manager of marketing & commercial growth, Russell Jones, said “We are looking forward to working together on a number of fan engagement initiatives over the next few months and when travel routes allow, we will be encouraging our teams to visit and learn from their respective colleagues.”The club will provide Evil Geniuses with local training facilities in China, which includes a base for the League Of Legends World Championship, should the team qualify for the event in Shenzhen this