whale tail is back. Need proof? In December, Beyoncé appeared in British Vogue clad in a red Christopher John Rogers gown and a coordinating G-string.
A month before, Kim Kardashian posed for Matthew Williams’ debut Givenchy campaign in a black maxi dress and a visible red thong.
But, while it may be only somewhat surprising to see the celebrities wearing the controversial Y2K trend almost 20 years after its heyday, it’s downright puzzling to see its resurgence on Instagram’s most fashion-forward and in stores.
Brands like Subsurface, Miaou, Musier Paris, Aya Muse, and more have made it their mission to bring back the flossy, revealing look that ruled the late ‘90s and early ‘00s fashion landscape.
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