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Big Loud Label Turns 5: HiXTAPES, Hits and Hustle

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When coronavirus-related safety protocols end, Big Loud partner Craig Wiseman has a major task for CEO Seth England. "If we can ever socialize again," jokes Wiseman, "I'm going to walk in a room and go, 'OK, Seth, take me around and introduce me to the people that we've been feeding for the last three or four months that I have no idea who they are.'" Don't let Wiseman's wisecracking fool you — he knows who they've hired and what job they handle, but he also knows that the company is riding an unusually positive expansion at a time when much of the U.S.

economy is in COVID-19 contraction. Aug. 1 marked five years since the official formation of Big Loud Records, and in short order, the company has evolved from a small, DIY outfit to one

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