Atlantic Adds YoungBoy and Others to Roster, Mike Caren’s APG Gains Independence in New Phase of Partnership
Jem Aswad Senior Music EditorAtlantic Records and Mike Caren’s Artist Partner Group, which has spawned such top artists as YoungBoy Never Broke Again, Kehlani, Kevin Gates and more, have announced an evolution of their partnership that sees APG gaining greater independence while Atlantic acquires the artists that have been developed under the joint venture since it launched in 2012.While full details were not announced, ADA, the independent artist and label services division of Atlantic parent Warner Music, has been added as an “additional channel partner” for future signings.Presumably this gives Artist Partner founder and CEO Mike Caren the option to determine whether his artists are distributed by an independent or a major, although it