By Anthony D'Alessandro Editorial Director/Box Office Editor EXCLUSIVE: A majority of moviegoers definitely plan to head back to movie theaters once COVID-19 quells, however, 56% will take their time.
The results were unveiled this morning in analytics corp EDO’s “Social Distancing Moviegoing and TV Habits” report which polled 6,8k respondents nationwide last week (March 24-28), largely moviegoers, on their at-home viewing habits during this quarantine time, as well as their readiness to return to the cinema.
In promising news for both exhibitors and studios, over 70% of those polled indicated that they were likely to return to theaters once they reopened, with a substantial 45% saying they were “highly likely.” At the time same, a
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