Love Island Molly Mae Hague's £8,000 giveaway sparks conversation about how influencers should use their platforms
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msn.comFor many influencers (and brands), they're a quick way to increase growth on social media – bare minimum entry requirements usually make wannabe winners follow a page and share a post.Former Love Island contestant Molly Mae Hague’s latest giveaway is no different – but her sheer reach has now sparked a conversation about the power Instagram influencers wield.
Yesterday Molly Mae – who has become one of the most in-demand influencers in the UK since leaving Love Island – posted details of a new giveaway on her Instagram, to celebrate reaching 1 million subscribers on YouTube.
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