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ScreenPlus Partners With Vista Group To Launch Streaming Platform In Response To Theater Shutdown
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deadline.com
deadline.comBy Dino-Ray Ramos Associate Editor/Reporter EXCLUSIVE: As theaters continue to remain closed during the coronavirus pandemic, more and more companies and distributors are finding ways to exhibit via streaming platforms.
ScreenPlus is the latest to give virtual cinema as they are partnering with cinema software company Vista Group to help cinema exhibitors launch their own VOD platforms to offer at-home streaming to customers.
The new VOD platform is set to launch in every major territory from this week and will offers the potential to unlock a new revenue stream for exhibitors who will be able to activate and customize the platform via their cinema’s website.
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