Journalist Piers Morgan expressed incredulity at his former program's steep decline in ratings since he split with "Good Morning Britain" following a fiery discussion about the honesty and overall behavior of Meghan Markle, Duchess of Sussex, back in March.
On Tuesday, the ITV morning news broadcast garnered a record low of 450,000 viewers, which paled in comparison to a 1.9 million-viewer high just before Morgan parted with the show. "Jeez.
Should I set my alarm for 4.45am again?" Morgan, 56, asked in a retweet of a report on "Good Morning Britain's" plummeting ratings.
In the past, Morgan has expressed pride in the fact during his tenure, the program has rivaled the BBC's morning newscast, "BBC Breakfast"; which has been highly-rated for.
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