Peter Liguori Replaces VideoAmp Founder as CEO While Company Lays Off Nearly 20% of Staff
Brian Steinberg Senior TV Editor The founder of VideoAmp, a measurement-technology start-up that has been vying with Nielsen and others to create a new means of tabulating video audiences, is stepping down from his CEO role just as the company plans to lay off nearly a fifth of its staff, Ross McCray, who led VideoAmp as it struck deals with titans such as Paramount Global and Warner Bros. Discovery, will remain as a shareholder and board member at VideoAmp, but will be replaced by Peter Liguori, an industry veteran who has led Fox Entertainment, FX and Tribune Media, among other companies. Peter Bradbury,, a former Nielsen executive, was named VideoAmp’s chief commercial and growth officer.