Evan Adlman Expands Oversight In AMC Networks Ad-Sales Overhaul
Brian Steinberg Senior TV Editor Evan Adlman, a sales executive who has helped develop many of AMC Networks’ advanced advertising initiatives in recent years, will take oversight of the company’s digital and national sales teams under an overhaul of the team. Adlman will become executive vice president of commercial sales and revenue operations. In this new role, he will oversee national sales, linear and digital operations, the FAST/AVOD business team, programmatic sales and advanced advertising. Todd Schwartzman and Tony Song, will lead national sales under his aegis, while Marisa Simon, will lead the linear and addressable operations teams. AMC Networks makes the change as most TV companies are getting ready for the industry’s annual “upfront” sales session, when media companies hope to sell the bulk of their commercial inventory for their next cycle of programming. Adlman will report to Kim Kelleher, who was recently named AMC Networks’ chief commercial officer.