Are Tech-Enhanced Sports Livestreams Game-Changers or Niche Gimmicks?
Todd Spangler NY Digital EditorGen Z won’t sit for a three-hour sporting event on boring old TV. They want an interactive, personalized experience that feels more like a video game, one that pulls them into the action with live stats, chats and alternate audio feeds — and maybe even launches them into VR.So goes a running narrative in the sports biz, which has spurred leagues, broadcasters and streaming partners to introduce a roster of newfangled options for fans online.