‘Mai’: 3388 Films Acquires Vietnam Box Office Record-Breaker; Sets North America/Europe Theatrical Release
EXCLUSIVE: Specialty distributor 3388 Films has acquired rights to Vietnamese smash Mai, and has set a March 22 theatrical release across North America and Europe. From director Tran Thanh, the romance drama is now the No. 1 movie of all time in Vietnam, having crossed 500B VND ($20M) locally this past week.