Disney Plus Hotstar Reveals Ambitious India Growth Plans (EXCLUSIVE)
Naman Ramachandran In the crowded Indian streaming space, Disney Plus Hotstar is already the market leader with approximately 34 million paid subscribers, but going forward, a series of ambitious strategies will see the company look to expand its base even further.One key power play will involve betting on the sticky wicket of sports rights — particularly for cricket. “We are invested in sports, and we will continue to invest in sports,” Sunil Rayan, president and head of Disney Plus Hotstar tells Variety.