What the Bear Market Means for the Media Sector
Andrew Wallenstein President and Chief Media AnalystWith the outlook for the global economy getting gloomier by the minute, there’s ample expectation that a recession could be in the offing.But whether there is or isn’t one is besides the point for Naveen Sarma, senior director of S&P Global Ratings, a veteran credit analyst focused on the media business. An economic downturn doesn’t have to cross into recession territory in order to have consequences for the entertainment and technology industries in myriad ways.“If consumers feel stressed and stretched, and they choose to cut back on spending, that ultimately will impact the media and entertainment sector even if there isn’t a recession,” said Sarma on the latest episode of Variety’s “Strictly Business” podcast.