Studio & Exhibitor Execs On What Will Bring More Global Audiences Back To Theaters: “You Don’t Have To Put A Lot Of Espresso Machines In The Lobby” – CinemaCon
The global box office saw some encouraging rebound in 2023, and is off to a better than expected start in the first quarter of this year, but there’s been concern about a downward trend in per capita admissions, and not just because of the strikes’ disruption to the Hollywood theatrical pipeline, but audiences’ moviegoing tendencies have changed coming out of Covid. How to solve?