Kid YouTube Star Nastya Signs Deal With Westbrook Studios for Slate of Animated Projects
Todd Spangler NY Digital EditorWestbrook Studios, cofounded by Jada Pinkett Smith and Will Smith, is going into business with the family of Nastya, the hugely popular 7-year-old YouTube personality.Under the deal, Westbrook will partner with Nastya to develop a slate of animation projects, ranging from shows aimed at preschool-age kids to “four-quadrant family” programming. Terence Carter and David Boorstein will oversee the partnership on behalf of Westbrook Studios.Nastya is the star of the “Like Nastya” franchise, which on YouTube has more than 200 million subscribers and over 120 billion views across a network of 14 channels.