Olivia Bowen donates 100% of profits from In The Style range to the elderly amid coronavirus outbreak
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ok.co.ukOlivia Bowen has announced that the earnings from her new collection with fashion brand In The Style will be donated to Age UK amid the coronavirus outbreak.
The former Love Island star, who has released her first clothing range with the company, will give 100% of the proceeds to the leading charity for the elderly.
The news comes amid growing concern for the elderly during the global pandemic. Taking to social media, the company announced: “In light of the evolving global situation surrounding Covid-19 and in response to Age UK’s call to the government today for further support, In The Style pledges to donated 100% of all profits from In The Style x Olivia Bowen sales to Age UK, a registered charity dedicated to supporting elderly people.
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