Reality TV star Joey Essex has said he wanted to take on Celebrity SAS: Who Dares Wins to help show his true self because people “really underestimate who I really am”.
Essex rose to fame as part of The Only Way Is Essex (Towie) and after appearing as a supporting cast member in the second series, went on to become one of the most popular permanent cast on the ITV2 reality series.
The 29-year-old has grabbed headlines over the years with his ditzy comments and his use of the word ‘reem’, defined by the Cambridge Dictionary as an adjective and UK slang meaning “good or attractive”.
Essex said of his time on the SAS show: “I would say the main reason I took the opportunity was probably to show people who I really am.
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