You can now achieve the J. Lo glow! Jennifer Lopez is adding new products to her beauty line, and the category is body.Lopez, 52, announced the new addition via the official JLo Beauty Instagram account on Friday, July 22. “It’s official! #JLoBody by @JLoBeauty is coming on 7/24!” the reveal read. “A clinically backed line of high-performance skincare for the body, JLo Body delivers visible results and limitless confidence.
First product drop to be announced tomorrow!”The product reveal comes after the “On the Floor” singer teased the launch with a sexy black-and-white promotional video, which was released on Wednesday, July 20.A post shared by JLO BEAUTY by Jennifer Lopez (@jlobeauty)In the clip, the hitmaker’s skin glows as she shows off her curves in a black cutout swimsuit. “7.24.
SOMETHING. IS COMING. Get ready to #FlauntIt like @JLo,” read the ad’s caption on Instagram.The cosmetics label also teased the drop on Twitter, writing: “We have a surprise coming and it drops on J.
Lo’s birthday! Any guesses? Drop them below.” Fans quickly began speculating everything from lip treatments to body serums.JLo Beauty launched in January 2021, and has since become a hit.
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