Red Bear Brewing launches Woof! hard seltzers
three self-identified gay men — Bee, Cameron Raspet, and Bryan Van Den Oever — started reaching out to LGBTQ outlets. The occasion? Pitch its new line of hard seltzers, one with a name fully intended to be “a little cheeky” as well as evoke a knowing, amused response in gay customers.Served in colorful cans designed by artist Alice Packard, Woof! is currently available at Pitchers and TRADE, as well as at Red Bear.