‘Island’ Creators Bet on the Power of K-Content at Canneseries: ‘Cultural Difference is the Biggest Novelty We Can Offer Global Viewers’
Marta Balaga There was no escaping K-content in Cannes this year, with South Korea delivering well-received Canneseries competition title “Bargain,” MIPTV’s showcase of new formats, all hoping to dethrone “The Masked Singer,” Kortop Media’s “Midnight Horror: Different Nights,” “Pale Moon,” sold by KT Studiogenie and, finally, CJ ENM’s “Island.” Co-created by Bae Jong and Jang Jeong Do, the show – produced by Studio Dragon and YLAB – is based on a popular comic book, first published in 1997. It has since been turned into webtoons, web novels and dramas, always combining the fantastical with the ordinary.