Nascar Champ Jimmie Johnson Launches Charlie Meatball Productions
Brian Steinberg Senior TV EditorNascar champion Jimmie Johnson is getting ready to take part in a different sort of race.The veteran driver, a seven-time Nascar Cup Series champion, has started a new production company. He is eager to land his first project, a six-episode series called “One Final Time” that examines his final Nascar season, with a media partner.Octagon, the Interpublic Group sports marketing agency, is working with Johnson and his Charlie Meatball Productions — the unit is named for his dog– to sell the series.“In the coming years, I really want to do passion projects and get deeper into this space and see things through,” says Johnson, in an interview.