Britain film stars 2020 Britain

FILMART 2021 Adapts to Surging Streaming Viewership

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variety.com

Partner Content As the COVID-19 pandemic raged on around the world, audiences found themselves turning to streaming services for entertainment during lockdowns.

While box-office revenues plummeted in 2020, major streaming services reported significant surges in viewership worldwide. A study in the United Kingdom reported a 71% year-over-year increase in streaming service viewership during national lockdown, and a majority of new subscribers said that they plan to continue spending the same amount of time watching streamed content in the future.Streamers have also long recognized that there is plenty of demand for non-English-language content among their subscribers, and Asia is one of the key regions to fill that demand.

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