Justin Bieber Partners With Palms for ‘Peaches’-Inspired Cannabis Line
Shirley Halperin Executive Editor, MusicJustin Bieber is expanding his reach into the cannabis market with a new limited edition line of pre-rolls inspired by his hit song “Peaches.” Partnered with California-based company Palms, co-founded by Noah Annes and Tyler Breton, the collaboration aims to “create a brand that destigmatizes recreational cannabis consumption once and for all,” according to an announcement.